Comparison

Branch.io Alternative: Codelloy Deep Linking Platform

Branch.io is powerful but expensive and complex. Codelloy delivers deep linking and per-link click analytics with transparent pricing and a faster setup, built for teams that move fast.

Our Verdict

Codelloy is the better choice for teams that need deep linking, per-link click analytics, and branded links without an enterprise contract. Branch.io remains strong for very large organizations that need full mobile attribution and are already invested in their ecosystem.

Choose Codelloy if you need:

Deep linking, click and QR scan analytics, and smart routing, without the enterprise pricing and sales process.

Stick with Branch.io if you need:

Your team is already deeply integrated into the Branch SDK and needs advanced enterprise features like mobile attribution, email deep links, web-to-app journeys, or CTV attribution.

What Branch.io does well

  • Mature SDK with deep iOS and Android integration
  • Advanced attribution for large-scale campaigns
  • Email deep linking support
  • Broad enterprise integrations (Salesforce, Braze, etc.)

Where Branch.io falls short

  • Pricing is opaque: requires a sales call for most plans
  • Complex setup with a steep learning curve
  • No self-serve free tier for smaller teams
  • Overkill for teams that just need smart deep links and click analytics

Codelloy vs Branch.io: Feature Comparison

Feature
Codelloy
Branch.io
Smart deep linking (iOS & Android)
Deferred deep links
Branded custom domains
Real-time click analytics
Click & QR scan analytics
Mobile attribution
Dynamic QR codes
Paid add-on
REST API for link creation
Free tier
Self-serve signup (no sales call)
Transparent pricing

Pricing and features verified May 2026. Branch.io pricing requires a sales conversation; Codelloy is published at codelloy.com/pricing (€0 / €49 / €199 / contact sales).

Codelloy vs Branch.io: monthly pricing & allowances
PlanPrice (monthly)Links / monthClicks / monthRetentionNotable
Codelloy Free€020 / month5,000 / month7 daysDeep linking · QR codes included · API access
Codelloy Pro€4910,000 / month50,000 / month3 monthsDeep linking · Custom domain · Metadata preview · 3 seats
Codelloy Business€199100,000 / month250,000 / month1 yearEverything in Pro · 10 seats · 3 custom domains · Analytics export
Codelloy EnterpriseContact salesCustomCustomCustomCustom volume · SSO · MCP server · Priority support
Branch.io EnterpriseContact salesCustomCustomCustomDeep linking SDK · Enterprise-only sales

Pricing verified 2026-05-26. See Branch.io's pricing page for the source of truth.

How to migrate from Branch.io

Estimated time: 3 to 5 days for most teams

  1. 1

    Export your existing Branch links from the Branch dashboard (Links → Export).

  2. 2

    Sign up for a free Codelloy account at codelloy.com.

  3. 3

    Connect one or more custom domains in Codelloy (Custom Domains in the dashboard sidebar).

  4. 4

    Use the Codelloy bulk import API or CSV import to re-create your top links.

  5. 5

    Update your app's deep link routing to use Codelloy Universal Links / App Links.

  6. 6

    Redirect your old Branch domain to Codelloy to preserve existing link traffic.

  7. 7

    Monitor click analytics in Codelloy for the first 2 weeks and validate link performance.

Frequently Asked Questions

Does Codelloy support Universal Links and Android App Links?

Yes. Codelloy generates the required Apple App Site Association (AASA) file and Digital Asset Links (assetlinks.json) automatically when you connect a custom domain.

Can I migrate existing Branch links without breaking them?

Yes. You can set up a domain redirect from your existing Branch domain to Codelloy so all existing links continue to resolve. Reach out to our team for migration support.

Does Codelloy support deferred deep linking?

Deferred deep linking is on our roadmap but not yet available. Codelloy currently supports standard deep linking via iOS Universal Links and Android App Links.

How does Codelloy pricing compare to Branch.io?

Codelloy has a free tier and transparent paid plans. Branch.io requires a sales call and custom pricing for most teams. See codelloy.com/pricing for details.

Related reading

Branch.io vs Codelloy: Full Feature and Pricing Comparison

Read post

Ready to switch to Codelloy?

Get started free. No credit card required. Migration support available.