Comparison
Bitly Alternative for Mobile Teams: Deep Links, Attribution & More
Bitly is the most recognized link shortener in the world, but it was built for web links, not mobile apps. If your team needs deep linking or detailed per-link analytics, Codelloy is the platform Bitly was never designed to be.
Our Verdict
Bitly is excellent for simple URL shortening and basic analytics. Codelloy is the better choice if you build mobile apps and need smart routing or detailed analytics including QR scan tracking, geographic breakdowns, and raw data export.
Choose Codelloy if you need:
Mobile app marketers and developers who need links that route users to specific in-app screens, or detailed click and QR scan analytics.
Stick with Bitly if you need:
Marketing teams that only share web links, don't have a mobile app, or are satisfied with Bitly's analytics and don't need app-level routing.
What Bitly does well
- Industry-leading brand recognition and reliability
- Excellent basic link analytics (clicks, geography, device)
- Clean link management interface with good team features
- QR code generation on most plans
Where Bitly falls short
- No deep linking: links always open in a browser, not your app
- No post-install routing
- No mobile-first routing (iOS vs Android vs web)
- Expensive for high-volume link creation on paid plans
Codelloy vs Bitly: Feature Comparison
Pricing and features verified May 2026. Bitly pricing from bitly.com/pricing. Codelloy from codelloy.com/pricing (PRO €49 = 10K links / mo, BUSINESS €199 = 100K links / mo).
| Plan | Price (monthly) | Links / month | Clicks / month | Retention | Notable |
|---|---|---|---|---|---|
| Codelloy Free | €0 | 20 / month | 5,000 / month | 7 days | Deep linking · QR codes included · API access |
| Codelloy Pro | €49 | 10,000 / month | 50,000 / month | 3 months | Deep linking · Custom domain · Metadata preview · 3 seats |
| Codelloy Business | €199 | 100,000 / month | 250,000 / month | 1 year | Everything in Pro · 10 seats · 3 custom domains · Analytics export |
| Codelloy Enterprise | Contact sales | Custom | Custom | Custom | Custom volume · SSO · MCP server · Priority support |
| Bitly Free | $0 | 10 / month | Unlimited | 1 month | Bare shortener · No custom domain |
| Bitly Growth | $29 | 500 / month | Unlimited | 1 year | 1 custom domain · QR codes |
| Bitly Premium | $199 | 3,000 / month | Unlimited | 2 years | 2-year retention · Branded links |
Pricing verified 2026-05-26. See Bitly's pricing page for the source of truth.
How to migrate from Bitly
Estimated time: Half a day to 1 day
- 1
Export your Bitly links (Settings → Data Export → Links CSV).
- 2
Sign up for Codelloy and connect one or more custom domains (or use a Codelloy subdomain to start).
- 3
Re-create your most important links in Codelloy using bulk import or the API.
- 4
If you have a mobile app, configure Universal Links (iOS) and App Links (Android): Codelloy handles the AASA and assetlinks.json files automatically.
- 5
Set up a 301 redirect from your Bitly domain to Codelloy to preserve click history and inbound traffic.
- 6
Update links in active campaigns, email signatures, printed materials, and social bios.
Frequently Asked Questions
Is Codelloy cheaper than Bitly?
Codelloy's base pricing is competitive with Bitly, with a more generous free tier. The key difference is value: Codelloy includes deep linking, QR scan tracking, and raw analytics data export that Bitly charges enterprise rates for (if available at all).
Can I keep using my existing Bitly short links after switching?
Your bit.ly links will continue to resolve through Bitly's infrastructure regardless. For custom domain links, set up a 301 redirect from your domain to Codelloy to preserve traffic.
Does Codelloy work for teams, like Bitly does?
Yes. Codelloy supports team workspaces, multiple users, and role-based access controls. See codelloy.com/pricing for team plan details.
My app is in React Native. Does Codelloy support it?
Yes. Codelloy uses standard iOS Universal Links and Android App Links, which React Native, Flutter, and all other frameworks support natively.
What if I just want a Bitly replacement for web links with no app involved?
Codelloy works great as a plain link shortener too. You get branded custom domains, click analytics, and QR codes, everything Bitly offers, plus deep linking if you add a mobile app later.
Related reading
Bitly vs Codelloy: Why Mobile Teams Need More Than a Link Shortener
Ready to switch to Codelloy?
Get started free. No credit card required. Migration support available.